Strategic Purpose Workshops
Employee and consumer demands for more purpose-driven brands is changing “business as usual”.
A strategic purpose workshop is a springboard to re-purpose your business and become a catalyst for change. These workshops harness the collective brain-power in the room, rally the team, and generate breakthrough ideas to evolve your company, disrupt your industry, and impact the world.
Strategic Purpose Workshops
Employee and consumer demands for more purpose-driven brands is changing “business as usual”.
A strategic purpose workshop is a springboard to re-purpose your business and become a catalyst for change. These workshops harness the collective brain-power in the room, rally the team, and generate breakthrough ideas to evolve your company, disrupt your industry, and impact the world.
We’ve all been to workshops that were a HUGE waste of our time.
- The objectives were unclear.
- The outcomes were, at best, uncertain.
- The right people weren’t in the room.
Be the person whose workshops are LEGENDARY.
- Hold the workshops no one can stop talking about.
- Hold the workshops that create new meaning for your company.
- Hold the workshops that define the future.
Call in the expert and do it right.
- Harness the brainpower of everyone in the room.
- Develop breakthrough ideas and innovative strategies that will leave an impact legacy for your brand.
- Walk away with alignment, buy-in, and a roadmap for success.
Kathy laid the groundwork for creative exploration, created a workshop structure that kept everyone engaged, and harnessed the collective brainpower in the room to generate breakthrough ideas.”
—Alexis Haass, Arcadis
Kathy’s Most Popular Strategy Workshops
Identify your purpose
Become Remarkable
(Two Half-Day sessions)
Your brand can stand for many inspiring causes. However, where you can have the greatest impact on the world and on your business ROI is limited. In this strategy session workshop we will identify the few purpose areas that will have the biggest impact on your business and on the world. These areas lie at the intersection of: what you do, what your consumers care about, what your employees care about, and the industry you’re in.
Work with purpose
Transform Employees Into Brand Evangelists
(Two Half-Day sessions)
In this strategy session workshop we’ll determine how to start operationalizing your purpose, enabling your employees to contribute their gifts and passion to the company’s purpose. This involves enlisting your entire company, setting ambitious milestones, and determining your metrics. Building internal alignment is imperative for capturing the business benefits of being purpose-led (increasing employee engagement, attracting the best talent, increasing brand loyalty, and driving sales).
Deploy Your Purpose
Become a Force For Change
(Two Half-Day sessions)
In this strategy session we’ll develop new and innovative strategies and tactics to bring your purpose to life across 3 important components of change creation:
1 – WHAT you’ll do and HOW you’ll do it
2 – INVITING more people to join the movement
3 – giving VISIBILITY to the change you’re creating
Reimagine The Future
Innovate with Purpose
(One Half-Day session)
In this strategy session we identify new revenue streams and different business models that will bring your purpose to life in innovative ways. These ideas will have the power to ultimately shape the future of your business and your industry (while impacting the world).
Harness the Superpower
of Diversity
Cultivating an Innovative Culture
(One Half-Day session)
In this strategy session workshop we’ll identify barriers to collaboration and creativity across your organization. Then we’ll create a blueprint specifically for your company that will put you on track to foster an innovative culture by harnessing the innovative power of cognitive diversity, increasing collaboration, and celebrating continuous improvement.
ESG Strategy Creation
Establishing the Foundation
(scope based)
Based on where your company is on your ESG journey, and what you need to finalize or evolve a robust strategy, we’ll create a tailored workshop plan, ranging from one to six workshops. Each workshop will focus on one of the 3 pillars of ESG (environment, social, or governance), and one of the following objectives:
1 – Identify and align on moonshots (i.e. objectives)
2 – Chart a course to get there (i.e. strategy and tactics)
3 – Operationalize the plan with accountability, controls, and metrics (i.e. create a winning team and structure for success).
This was one of the best sustainability workshops I’ve ever attended. Kathy created a prime environment for creative exploration and facilitated the group through idea generation to redefine what’s possible. By creating inspiring pre-work for the attendees, Kathy was able to level-set everyone in the room and get attendees brainstorming ideas before the workshop even began. The result was a group of engaged attendees who effectively used the workshop time to come up with real solutions to some of our sustainability challenges.”
—Kara Brody, Adidas
Strategic Purpose Workshop Process
1
Tailored Workshop Design:
I work closely with you to understand your objectives and challenges. Then I build a workshop rooted in design thinking, leveraging the full creative potential of attendees.
2
Priming the Foundation:
I’ll design pre-workshop materials, priming the attendees for an efficient workshop session.
3
Proven Approach:
I’ll facilitate the workshop, harnessing the collective brainpower in the room and ensuring we achieve breakthrough thinking to reimagine what’s possible.
4
Navigation System:
We’ll develop tailored next steps based on your project’s specific needs.
Far more than a facilitator; Kathy was able to engage the full collection of inspiring and creative minds on a tour of what is possible… I left feeling empowered, inspired, and well equipped!”
—Janette Atkins, Own The Grit
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