Retail Archives - Kathy Varol


How to execute a business turnaround

I joined adidas in May 2013. In retrospect, it was the worst time to join the company. Growth for the brand had plateaued. We were balancing on a cliff, and about to take a nose dive. The corporate atmosphere went from comfortable complacency to active discomfort. As sales plummeted so …

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Keep It Simple

We are living in a much deserved age of corporate skepticism. As a result, if we don’t understand what your company is doing, we won’t trust that you’re actually doing it. Once your company has developed a crystal clear purpose, the next huge hurdle is to determine how to measure …

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The end of disposable packaging!

Congratulations to Loop on its new partnership with Giant Food. Earlier this year I learned about Loop’s innovative closed-loop consumer goods reusable packaging system from Tom Szaky, founder and CEO of Terracycle (Loop’s parent company), and have been excited to see its growing adoption. Simply put, Loop and its partners …

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When is enough, enough?

When is enough, enough? When does the US stop crossing its fingers while saying “it will be different going forward?” ❌ Hope isn’t a strategy ❌ Hope isn’t a plan ❌ Hope isn’t going to stop more innocent people from being gunned down Arming teachers, and putting more guns on …

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Every dollar is a vote

Last week Loop, the reusable packaging service by TerraCycle, officially launched in 25 supermarkets around Portland, Oregon where I live. I actually had the opportunity to speak with Loop founder Tom Szaky in a recent Purpose and Profit episode, where he described the process:   “In the end your experience …

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The sustainability elephant

Tom Szaky is founder and CEO of TerraCycle, a global leader in revolutionizing complex waste streams. TerraCycle has partnered with some of the world’s largest brands, retailers and manufacturers to recycle and repurpose items classified as “un-recyclable” in 21 countries. In 2019, TerraCycle launched Loop to eliminate single-use waste by …

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Your voice matters. Use it.

Beautycounter is among a new crop of companies lobbying the government for tighter regulations in support of the public good. I’m so impressed by the impact one company can make on an entire industry but, as Lindsay Dahl—Beautycounter’s SVP of Social Mission—tells us in this week’s Purpose and Profit episode, …

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